Real Insurance has teamed up with Queen of Australian entertainment, Rhonda Burchmore to coincide with a national media tour, promoting their cost-effective and no-nonsense Real Pay As You Drive Insurance (PAYD) insurance option and celebrate Pay As You Drive’s 50,000^th customer.
 

The media tour will commence in Sydney on August 16^th, Melbourne August 17^th and then conclude in Brisbane August 18^th with the aim to have Rhonda Burchmore accompany Real Insurance’s CEO Roger Grobler who will be educating consumers on smarter ways to choose insurance and save money, based on their car usage through the Real Pay As You Drive offer.
 

Real Pay As You Drive Insurance has already proven extremely popular, winning numerous industry awards including; the 2010 Australian Business Award for Product Innovation, 2010 Money Magazine Best of the Best Climate Award, 2009 Celent Carrier Award for Innovation, 2009 Money Magazine Cheapest Car Insurance Award, 2009 Cannex Canstar Award for Innovation, the AB+F Direct Marketing Campaign Award and ‘Best General Insurance Product’ category at the Australian Banking and Finance Magazine Telstra Insurance Awards in October 2008.
 

In today’s economic climate and with ever-increasing household expenses, everyday Australians will now have the opportunity to choose a cover that suits their budget and lifestyle. Real Pay As You Drive Insurance gives customers the benefits of comprehensive car insurance, but only pay for the kilometres they plan to drive - saving on average of 37% by switching to Real Pay As You Drive Insurance .
 

Pay As You Drive is a revolutionary concept in car insurance worldwide. It is already changing how car insurance works in the US, UK, Japan, South Africa and more recently in Australia.
 

Rhonda said: “Now that I’ve been introduced to Real Pay As You Drive Insurance I have found that it’s the ideal option for my lifestyle. As I only drive about 4,000 kms a year it makes perfect sense to only pay for the kilometres I use and not pay the same as someone that drives double the amount of kilometres.”
 

Real Insurance CEO, Roger Grobler says “Motorists are changing their travel patterns to accommodate the rising cost of petrol, increased traffic congestion and strained household budgets. Environmentally conscious motorists are also cutting down on driving their cars in response to climate concerns.
 

It was against this background, that we felt the time was right to offer a robust, comprehensive motor insurance product for which drivers pay only for the kilometres they plan to travel.
 

Grobler goes on to offer an example of a 45 year old male customer living in Sydney who could save up to $412 a year by switching to Real Pay As You Drive Insurance He drives a 2007 Toyota Camry Altise Sedan Auto and he would traditionally pay motor insurance of around $903 per annum. With Real Pay As You Drive Insurance he would pay $491 for 5,000kms of insurance purchased”. he concludes.
 

Similar insurance products overseas require their policy holders to have their cars equipped with car monitoring devices. Real Pay As You Drive Insurance is a trust based system that relies on the customer reporting the odometer reading of the car insured.
 

Car owners should call 13PAYD (13 72 93) or log onto  www.payasyoudrive.com.au to find out more and how much you may be able to save.

To interview Real Insurance CEO, Roger Grobler or entertainer, Rhonda Burchmore please contact: Adrian De Brock 02 9699 2000/ 0431 341 565 or adrian@marksonsparks.com